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November 20, 2014


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Lancer Label December 2014
 

Staff Leadership Change at PSDA


The PSDA Board of Directors recently selected Barbara O'Connor to serve as PSDA's Executive Vice President, effective immediately. Barbara replaces Bryan Praught and will become the fifth Executive Vice President in PSDA's storied history.

Barbara's experience with PSDA dates to 2010, when she began serving as PSDA's Director of Operations. Since then, she has built solid relationships within the PSDA community and has contributed substantively to the growth and success of many PSDA programs and events, including the annual CEO Summit and the Young Innovators Conference, which debuted earlier this year.

The PSDA board has full confidence in Barbara's abilities to work with the board and membership, and to lead the PSDA staff team as our association continues to evolve. Barbara's work ethic, infectious enthusiasm and high level of engagement with PSDA members will only help the association to grow and prosper.

Appvion November 2014
 

PSDA News

View the "Attract and Retain Millennial" Webinar on YouTube

PSDA's Young Innovators Committee is excited to have recently launched the first in a series of webinars designed to address these topics. The recording of "Attract and Retain the Millennial Generation for Print Sales" addresses a problem facing many companies: the "job-hopping" of the millennial generation.



Check it out.
Send Us Your Updates for the 2015 PSDA Supplier Directory

Your 2015 PSDA Supplier Directory, formerly known as the Sourcing Guide, will be available to you in January, and we need your help to make sure the information is accurate and up-to-date.

The PSDA Supplier Directory is an exclusive printed directory of sources for print, marketing and related services for use by PSDA member companies. The guide is populated with company information from the Online Supplier Directory, but in order for the most accurate information to appear in the guide, each company must update its listing.

How to Review and Update Your Listing

Visit the Online Sourcing Guide to view your current listing. Please review the information and email PSDA headquarters at psda@psda.org with any changes.
Beyond Print Issue 2: Innovation & Excitement

Is your business innovative? Do you look for creative solutions to grow your business and solve industry challenges? Each day, PSDA members are taking the print industry head on: updating, creating and inventing — all sparked by innovation and spirit.

Learn more about the strategies and spirit of PSDA in the newest edition of our free, digital magazine, Beyond Print — available now for download. In the newest edition, read about three companies that were sparked by innovation and learn about the promising spirit of our young industry.

To download today, search "Beyond Print" in the App Store, Google Play or Amazon App Store.

Member and Industry News

PSDA Member Spotlight: Time Customer Service

Time Customer Service



Q: Tell us about the products and services that your company provides.
A:
As a wholly owned subsidiary of Time Inc., we provide “in-plant” magazine fulfillment services to our parent company and many other third-party publishers.

Q: Why did you join PSDA?
A:
We are very interested in leveraging our deep fulfillment experience beyond the traditional publisher space. We provide outstanding inbound and outbound mail processing, customer care and data processing services and have a desire to offer these capabilities and associated scale to others.

Q: Is there a new product or service that you are interested in sharing with the PSDA membership?
A:
We specialize in post-creative direct mail services. A dedicated team within our Mailing Services unit receives creative instruction, material requisition and campaign details from our magazine clients and converts that information into highly successful mailings. We will mail approximately 200mm direct mail pieces in 2014 at extremely competitive STD postage rates (90+% 5-digit and SCF entry).
Wilmer Updates Patient Sign-in Label Form

PSDA member Wilmer recently announced an update to its patient sign-in label form. As patient travel becomes more vital to illness diagnosis, Wilmer has added a column to address this concern. "Out of the Country Recently" has been added to the other questions asked on the form at sign-in.

At sign-in on the form, patients sign their name on the next available line while indicating the appointment time, who the appointment is with, whether it is a new or existing patient, and any changes to address, telephone, or health insurance coverage. The update now requests patients to designate whether they have been outside of the country. All of this pertinent data is still kept confidential by either the patients’ or receptionist’s removal of the protective label depending on the style of form chosen. For more information about the patient sign-in label form and the update, contact your Wilmer sales representative or Wilmer customer service at 800-4WILMER.
Safeguard Acquires Assets of Team MHC

Vice President of PSDA member Safeguard, R. Scott Sutton, recently announced that the company has completed its acquisition of the assets of MHC Associates Inc. d/b/a Team MHC, based in the Minneapolis suburb of Burnsville. For more than 30 years, Team MHC has been an integrated marketing resource provider to companies throughout North America, helping them streamline and manage digital and traditional marketing materials through Web-based technology while maintaining critical brand standards. Terms of the acquisition were not announced.

Team MHC is the second Minneapolis-based company Safeguard has acquired this year. In July, the company announced the acquisition of QBF located in Plymouth. With the completion of this transaction, Safeguard now has as a part of its network 11 of the Top 50 Distributors, as published by Print Solutions magazine. As a result of the success generated by Safeguard’s Business Acquisitions and Mergers team, Safeguard recently became the first company in the industry to receive a coveted Dealmaker of the Year award by Franchise Times magazine.
Interested in PSDA's print and digital advertising options? Download the new PSDA 2014 Media Planner for more information, including the Print Solutions magazine 2014 editorial calendar, ad rates and specifications. Turn to for one-stop access to the PSDA blog, industry news and a live sourcing request feed.

About PSDA
PSDA is an unrivaled network of professionals, dedicated to providing best-in-class print, marketing and business communications solutions to end-user customers through the distributor channel. PSDA provides its members with information on market trends and leading practices through a series of national and regional events, online training, and its flagship monthly magazine, Print Solutions, which was recently honored by Trade Association Business Publications International for coverage of the prior year's most impactful client success stories.

Learn more about membership in PSDA or contact our headquarters (psda@psda.org) office at 800.230.0175 and talk with a member of our staff team.
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